Showcase
PROactive Clinical Trial Results
The challenge
To support, as a Microsoft PowerPoint operator, the results presentation of the PROactive Clinical Trial at the 41st annual meeting of the European Association for the Study of Diabetes (EASD).
The trial showed, for the first time, that an oral medicine can reduce heart attacks, strokes and premature death in high-risk patients with type 2 diabetes.
This was an innovative and high-risk project as:
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the results needed to be delivered through presentations at the venue (The Peace and Friendship Stadium) in Athens
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the results needed to be shared through a simultaneous live broadcast and webcast around the world
The freelance support
Commissioned by On Screen Productions, who required a skilled freelance Microsoft PowerPoint operator with experience of PowerPoint slide editing and ‘pushing’, the remit included:
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advanced PowerPoint editing of over 300 slides
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creating additional slides to help presenters explain complex points
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production rehearsals in London and Athens
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on-site slide 'pushing' for the main presentation and the press conference
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providing dedicated show laptops and cue light system
Subject to a confidentiality agreement and given access to the results weeks before, I worked closely to the brief and liaised with the presenters (professors from five countries), statisticians (from Nottingham Clinical Research) and a medical writer to ensure the slides were ethical and scientifically accurate.
The results
This project concerned commercially sensitive and potentially life-saving trial results that needed to be conveyed to a global audience. It reached:
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10,000 registered delegates
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20,000 webcast viewers
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live broadcast to 160+ TV stations
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viewing figures in excess of 50,000
The pressure was immense but all the objectives were met or exceeded.
Read what the client had to say
Disclaimer
Written with the exclusive consent of On Screen Productions (the client).
To find out how I can support your project, please get in touch
